Waze Deep Links allow users on your website to open the Waze app through an embedded link, ensuring a seamless transition between your site and the Waze app for navigation to your business or event. Let’s see how Waze Deep [...]
In this post, we will see how to add various animations to Slick sliders using Animate.css. This is because Slick provides only two default types of animations...
Structured data or schema are essentially HTML attributes or scripts that help search engines interpret the structure of specific content and understand how to display it correctly and prominently in search results (SERP's).
Search engines require a unique website address for each page to enable scanning, indexing, and user redirection to that page. Let’s explain a bit about the structure of a URL and describe how search engines refer to these addresses. Generally, [...]
The current status of CSS Selectors Level 4 is a kind of draft; however, modern browsers have already started implementing certain parts of the new specifications. In essence, there will never be CSS4 just as there will never be HTML6, [...]
::first-letter is another useful pseudo-element that allows you to style the first letter of text within any element without the need to modify the HTML or add any specific tags like span. The method works similarly to a scenario in [...]
The Meta Pixel (formerly Facebook Pixel) is a tracking snippet that connects your WordPress site to Meta’s advertising platform. It lets you measure ad performance, build custom audiences, and retarget visitors across Facebook and Instagram. In this post, you will [...]
What is Time to First Byte (TTFB), and how can it be improved? For those of you who are testing the speed and loading time of WordPress websites (and in general), there are several metrics that help understand the factors [...]
Collecting information using tools like Google Analytics is a critical action for increasing organic traffic, achieving higher conversions, and optimizing your leading digital marketing strategy to establish stronger connections with users on your website. However, putting it into practice is [...]
Better search results with Relevanssi. If you've ever tried using the built-in search functionality of WordPress to search for content on your site, I assume you've noticed that it's an area where the popular content management system WordPress falls short.
The preconnect option is an important tool in your toolbox, not only for loading Google Fonts. As shown in the example above, using preconnect saves roundtrip time, especially in the critical upper part of your site or application. In certain [...]
Your own visits, employee clicks, and other internal traffic can skew Google Analytics data. Excluding those IP addresses takes a few minutes and makes your reports far more accurate. This guide covers Google Analytics 4 (GA4) only. Universal Analytics was [...]