In recent years, there has been a debate among SEO specialists claiming that there is no need to reject low-quality links. So, in most cases, Google knows which links are reliable and which are not, but for the benefit of [...]
Category: Marketing
Articles and posts about marketing / digital marketing. Digital marketing is a general term referring to a variety of online advertising options. For example, organic website promotion, paid advertising on Google and social networks, YouTube advertising, email marketing, and other such methods. It also encompasses digital tools at our disposal that allow us to better analyze these advertising options we mentioned.
Certainly, you’re aware that in recent years there’s been a clear trend favoring digital advertising over traditional media due to significant advantages for both advertisers and the customer base alike.
So, in this category, you’ll find posts and information about digital marketing and related topics. You’ll find posts about Google Search Console, how to track conversions, an explanation of UTM Parameters, posts related to Google Analytics, and even a post on how to find a WordPress developer for your next project.
How would you feel if I assume that you probably don’t know much about how to find and work with WordPress developers? It’s possible that you are not on the right track… Whether you are looking for someone who can [...]
If you want to see how your website perform on Google, you may want to use Google Search Console to do so. Google Search Console, or GSC, allows you to track the presence and performance of your website in Google [...]
On July 1, 2023, Google’s Universal Analytics (UA) ceased processing data. You can continue to view data collected before this date for a certain period, but any new data received from this date onward will be visible exclusively in Google [...]
By default, Google Analytics measures traffic on your site and tracks metrics such as pageviews, bounce rate, and more. However, if you want to track more specific interactions, such as file downloads, link clicks, form submissions, and video views, you [...]
Since I use Relevanssi (feel free to search the blog for the word), I have the option to conveniently view which searches were made on the sub-blog. It seems that many people are searching for the phrase “distribution list” and [...]
Conversion tracking in Google Analytics (also known as Goals) can be crucial for any significant activity on your important business website. For example, form submissions, newsletter sign-ups, or even product purchases. In the old version of Google Analytics (Universal Analytics), [...]
If you are using Google Analytics, then you already know that the tool provides you with a lot of information about user interaction with the site. If you want to use the information that Analytics provides to better track the [...]