The understanding of how to implement redirects using Regular Expressions can be somewhat problematic and frustrating, even for experienced developers. To be honest, I also struggle with Regular Expressions for that matter, and it’s definitely a useful skill that I [...]
It’s no secret that nowadays WordPress is the most popular content management system on the internet. Almost every fourth website worldwide is built on this platform, and with such statistics, there’s no room for argument. However, not everyone is aware [...]
The way Google generates titles and descriptions (snippets) for pages is a completely automated process that takes into account both the page’s content and references to this page that appear across the web. The goal of these titles and snippets [...]
The category pages in WordPress are often the most neglected pages in terms of promotion and SEO. When you navigate to a category page on any blog, you’ll likely see nothing more than a list of posts within that category. [...]
In this post, we will explain how to make your website appear in Google search results and explore the reasons that might prevent it from appearing in these search results. This is a concise and focused post, so let’s dive [...]
Google Search Console is a free tool that allows you to track your website’s performance in Google search results. It provides information about issues you need to address to improve your ranking and SEO. As you know, monitoring your website’s performance [...]
If you have any page on your site accessible through multiple URL addresses or you have different pages with identical content – for example, a mobile version and a desktop version – Google will consider them as duplicated versions of [...]
Permalink is the complete address that you see and use for every page, post, or any other type of content on your WordPress website. Its name, "permalink," plays with the word "Permanent" but is sometimes also referred to as a [...]
Crawl Budget is the number of pages that Google's bot crawls and indexes on your site within a specific period. But why is this crawl budget important for your site's Google ranking?
Sitemap is a file in which you provide information about pages, videos, and other types of files that exist on your site, as well as about the relationships between them. Search engines like Google use this file to understand how to [...]
The file robots.txt contains instructions for search engines regarding how they should crawl your website. These instructions, known as directives in English, are used to guide bots and specify certain search engines (or all) to refrain from scanning specific addresses, [...]
What is duplicate content, how to identify it, and how to prevent it? One of the challenges in the world of promotion and SEO, which could hinder a website's ranking and organic success, is duplicate content. Search engines like Google [...]