Hi! You are welcome to read the post of course, but if you’re just looking for a WordPress developer for your project click here. How would you feel if I assume that you probably don’t know much about how to [...]
To see how your site performs in Google search, use Google Search Console (GSC) to track presence and performance in search results. Linking your Google Search Console property to Google Analytics 4 lets you analyze ranking and SEO next to [...]
On July 1, 2023, Google’s Universal Analytics (UA) was permanently shut down. All new data is now collected exclusively in Google Analytics 4 (GA4), the current generation of Google Analytics. In this guide, we will show how to install the [...]
By default, Google Analytics 4 (GA4) tracks basic metrics on your site such as pageviews, bounce rate, and session data. But if you want to track specific user interactions – file downloads, link clicks, form submissions, or video views – [...]
Update (February 2026): Mailchimp has significantly reduced its free plan limits. As of February 2026, the free plan allows only 250 contacts and 500 emails per month, with no automation. This guide remains relevant for the MC4WP plugin setup, but [...]
Conversion tracking in Google Analytics 4 lets you measure the actions that matter most to your business – form submissions, newsletter sign-ups, product purchases, and more. Knowing which events drive results helps you optimize your site and your ad campaigns. [...]
If you are using Google Analytics, then you already know that the tool provides you with a lot of information about user interaction with the site. If you want to use the information that Analytics provides to better track the [...]
Bounce Rate measures the percentage of sessions where a user leaves your site without meaningful engagement. The exact definition depends on which version of Google Analytics you use. In Universal Analytics (now discontinued), a bounce was a single-page session with [...]
Bounce Rate, also known as Exit Rate, is an important metric for understanding the performance of your digital marketing. A low bounce rate is positive, indicating high engagement of visitors with your site’s content, leading to more page views on [...]
The Meta Pixel (formerly Facebook Pixel) is a tracking snippet that connects your WordPress site to Meta’s advertising platform. It lets you measure ad performance, build custom audiences, and retarget visitors across Facebook and Instagram. In this post, you will [...]
Collecting information using tools like Google Analytics is a critical action for increasing organic traffic, achieving higher conversions, and optimizing your leading digital marketing strategy to establish stronger connections with users on your website. However, putting it into practice is [...]
Better search results with Relevanssi. If you've ever tried using the built-in search functionality of WordPress to search for content on your site, I assume you've noticed that it's an area where the popular content management system WordPress falls short.