In a sentence, the term Bounce describes a single-page session on your site. Bounce in Google Analytics is specifically calculated as a session by a user who generates only one request from the Analytics server. For example, when a user [...]
Category: Marketing | Page 3
Bounce Rate, also known as Exit Rate, is an important metric for understanding the performance of your digital marketing. A low bounce rate is positive, indicating high engagement of visitors with your site’s content, leading to more page views on [...]
In case you’re wondering what that Facebook Pixel is, and if you’re interested in knowing whether you should add it to your WordPress site, then you’ve come to the right place. In this post, I will explain what that Facebook [...]
Collecting information using tools like Google Analytics is a critical action for increasing organic traffic, achieving higher conversions, and optimizing your leading digital marketing strategy to establish stronger connections with users on your website. However, putting it into practice is [...]
By Roee Yossef•Updated on Jun 7, 2024
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HotIf you’re reading this post, it’s likely that you want to prevent certain activities—whether your own, your employees’, or any other internal traffic—from skewing the data in Google Analytics. With the transition to Google Analytics 4 (GA4), the method for [...]
Whether you're a blogger, a writer for online magazines, or even managing an e-commerce store, mastering image optimization is a skill worth delving into.
It’s no secret that nowadays WordPress is the most popular content management system on the internet. Almost every fourth website worldwide is built on this platform, and with such statistics, there’s no room for argument. However, not everyone is aware [...]
The way Google generates titles and descriptions (snippets) for pages is a completely automatic process, taking into account both the page’s content and references to this page appearing on the web. The goal of those titles and snippets is to [...]